Marketing With Seminars

Finding potential clients can be a challenge. And, once you find them, convincing them that you have the skill to help them can also be a challenge. Marketing through various channels often contributes to one or the other (lead generation or positioning) but rarely both, at least as far as coaches are concerned.
That’s what makes [...]

Do I really have to sell?

Professional coaches offer meaningful services to people — services that can have a powerful impact in their client’s lives. Unfortunately, GETTING clients is one of the biggest problems in professional coaching because many coaches are skilled at working WITH clients but have less skill (and interest!) in selling their services. So consider this a sales [...]